Sustainable and Fair Trade Jewelry Blog
Officially launching February 1st, Precious Earth takes a step forward from the cadre of ethical jewelers with the launch of a line dedicated to transparency and consciousness in the jewelry trade. Sourcing diamonds endorsed by Team Namibia, Precious Earth has designed a collection with beneficiated diamonds from Africa, a natural resource in Namibia and a [...]
Over the years I have come to have a tremendous amount of respect for a man name Roy H. Williams. Roy is know as the “Wizard of Ads” and for good reason. His out of the box thinking and gutsy writing style really do surprise broca and leave a lasting impression on the [...]
Harmony Metals is the brand name for Hoover and Strong’s 100% recycled gold, platinum, palladium and sterling silver. They do not buy their metals from mining companies.
Harmon Metals concept is one of the most brilliant marketing ideas to hit our industry in a very long time. It carries a powerful environmental message and has [...]
So what exactly is beneficiation? In simple terms, it is extracting the valuable minerals from the waste in mining operations. Recently, the term beneficiation has taken on a deeper meaning when used in regards to the diamond industry. Beneficiation, in this instance, refers to the idea that diamonds should be cut in the countries where [...]
Walmart Launches Sustainable Jewelry Collection - In mid July, Walmart announced the launch of the Love, Earth collection of fine jewelry at Walmart and Sam’s Club stores. This sustainable jewelry collection gives customers the ability to trace the item they have purchased all the way mine the gold came from! All they [...]
It would be very hard to label most finished jewelry products produced today as “ethical” but there is hope on the horizon. There are a growing number of companies in our industry that are instituting strong programs to ensure their products are being produced in a socially responsible manner. Two that come to [...]
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