Sustainable Jewelry

Officially launching February 1st, Precious Earth takes a step forward from the cadre of ethical jewelers with the launch of a line dedicated to transparency and consciousness in the jewelry trade. Sourcing diamonds endorsed by Team Namibia, Precious Earth has designed a collection with beneficiated diamonds from Africa, a natural resource in Namibia and a trade vital to Africa. The Namibian diamonds are cut and polished by the locals. Precious Earth advocates for Team Namibias role in empowering the local population through benefication.

Renowned designer Robert Pelliccia designed the Endangered Species collection that marks the launch of Precious Earth.
Our ethos is to support social responsibility and sustainable jewelry practices in the industry by sourcing recycled and renewable metals from a highly reputable source providing certification, and supporting economic independence for the local people of Namibia by sourcing our diamonds from the region. Precious Earth furthers our commitment by proudly donating 5% of GROSS profits from the collection to a charity that raises awareness and provides education and healthcare to local populations in Africa.

Making Precious Earth Sustainable Jewelry:

Posted on January 4th, 2009 under Beneficiation, Ethical Jewelry Companies, Namibian Diamonds, Sustainable Jewelry • Tags: namibia diamonds, Precious Earth Jewelry, Sustainable Jewelry. • RSS 2.0 feed • Leave a response, or trackback